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124 posts

Arrisa Zaini

About author
here for a good time.
Articles
    Editor's Pick

    One OOH Copywriting Gem That Malaysia Prohibits

    By Arrisa Zaini
    15 February, 2024
    3 Mins read
    Editor's Pick

    OOH Advertising: Factors That Stop SMEs From Going Outdoor

    By Arrisa Zaini
    14 February, 2024
    3 Mins read
    The out-of-home (OOH) sector has long been hailed as a stalwart, capturing attention and creating brand awareness through billboards, transit ads, and…
    Campaign SpotlightsEditor's Pick

    So, About The French Fries Crossing At Bukit Bintang...

    By Arrisa Zaini
    14 February, 2024
    1 Mins read
    Have you ever been to Bukit Bintang? Well, that’s not the main question here. Have you seen the famous french fries crossing…
    oOH Guides

    Four Odd Advertising Restrictions In Malaysia

    By Arrisa Zaini
    14 February, 2024
    2 Mins read
    Malaysia, like many nations, regulates its advertising landscape with a keen eye on cultural sensitivities, social harmony, and ethical considerations. While some…
    Editor's PickMarketing Insights

    AI Integration In The Marketing World Today

    By Arrisa Zaini
    14 February, 2024
    3 Mins read
    In an era defined by rapid technological advancement, the integration of Artificial Intelligence (AI) has emerged as a transformative force in the…
    Campaign Spotlights

    Dolla X Shopee's Latest 3D Billboard Stops Traffic

    By Arrisa Zaini
    14 February, 2024
    1 Mins read
    Shopee, the leading e-commerce platform in Asia, has unveiled a 3D billboard featuring the sensational Malaysian girl group, Dolla. Situated strategically in…
    oOH Guides

    3D Billboard Advertising: How Brands Can Do It Right Today

    By Arrisa Zaini
    13 February, 2024
    2 Mins read
    In recent years, 3D billboard advertising has emerged as a captivating and innovative approach in Malaysia’s out-of-home (OOH) advertising scene. As technology…
    oOH Guides

    How To Be Ethically Creative In Billboard Advertising In Malaysia

    By Arrisa Zaini
    13 February, 2024
    2 Mins read
    In the bustling world of billboard advertising in Malaysia, creativity reigns supreme. From eye-catching billboards to innovative bus stop displays, the potential…
    Campaign Spotlights

    The Edible Billboard That Redefines Diet Culture

    By Arrisa Zaini
    13 February, 2024
    1 Mins read
    In a bold move on December 17 and 18, Plenity turned heads with an unprecedented marketing stunt: the Edible Billboard. Here’s the…
    oOH Guides

    Here's What To Do During Festive Seasons For Your OOH Ads

    By Arrisa Zaini
    13 February, 2024
    1 Mins read
    they’re also prime opportunities for businesses to shine through strategic outdoor advertising. With billboards towering over bustling streets and captivating audiences, mastering…
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