Looking up from your phone at a bus stop, you see a flash of something familiar. But wait, it’s not just an ad! It’s a riddle – a peribahasa (Malay proverb) clue – displayed on a giant digital screen. This is Big Tree’s “Jom, Teka Peribahasa!” contest in action, making Malaysians put their proverb knowledge to the test and win exciting prizes!

Guessing The Peribahasa

Throughout July, Big Tree’s digital screens across Klang Valley, Johor Baru, and Penang Island transformed into proverb playgrounds. Every day, a new peribahasa clue popped up, challenging viewers to crack the code. These clues could be anything – a short phrase, a picture, or even a sound effect!

The contest wasn’t just about knowing proverbs; it was about creativity too. Once you guessed the peribahasa, the challenge was to create a fun and interesting sentence using it. Imagine using “sedikit-sedikit, lama-lama jadi bukit” (little by little, even a hill can be formed) in a sentence about saving money!

Submit, Share, And Win!

So, you’ve cracked the proverb code and crafted a witty sentence. Now what? The fun doesn’t stop there! Big Tree made participation super easy. Contestants could submit their entries directly on the Big Tree website or through their social media platforms, Facebook and Instagram. Sharing your entry with friends and family even increased your chances of winning!

A Thumbs Up For Culture And Community

Our verdict?

The “Jom, Teka Peribahasa!” contest was a hit! It brought Malaysians together, sparking conversations about proverbs and their meanings. It was a clever way to showcase Big Tree’s digital screens while celebrating Malaysia’s rich cultural heritage. Plus, with amazing prizes up for grabs, who wouldn’t want to participate?

This campaign proves that learning can be fun and engaging. By incorporating technology and a touch of competition, Big Tree successfully revived interest in proverbs and fostered a sense of awareness among Malaysians.

Image Credits: Big Tree