oOHmattersoOHmatters
Menu
  • Campaign Spotlights
  • Editor’s Pick
  • oOH Media Tech
  • oOH Guides
  • oOH Highlights
  • Marketing Insights

Browsing tag

OOH

Campaign Spotlights

Coca Cola Ad Campaign In OOH: More To Know?

By Vanessa Lim
20 February, 2024
2 Mins read
Editor's Pick

Ads To Know: Immersive But Immobile OOH

By Vanessa Lim
19 February, 2024
2 Mins read
There’s no denying the techniques designed and displayed amid the plethora of Out Of Home advertisements in Malaysia. Food & Beverages, Healthcare…
Editor's Pick

The Art Of First & False In Billboard Impressions

By Vanessa Lim
15 February, 2024
2 Mins read
Except to promote and publicise, the big bang of billboard advertisements is to catch your eyes. A good design has the potential…
Editor's PickoOH Guides

Outdoor Advertising Restrictions In Malaysia

By Arrisa Zaini
15 February, 2024
2 Mins read
When you come across a funny ads from other country, you must’ve wondered why is Malaysia not doing that too. This article…
Editor's Pick

Dear SMEs, Here's What You Don't Know About OOH Advertising

By Arrisa Zaini
15 February, 2024
3 Mins read
According to a recent survey conducted by Firstboard, a notable trend among SMEs reveals a reluctance or disinterest in embracing OOH advertising,…
oOH Guides

Billboard Standards To Know: "Is Size Everything?"

By Vanessa Lim
14 February, 2024
2 Mins read
Does size matter? Is it everything, like what the majority feel? The size of billboard standards either carries out the overall operation…
Campaign SpotlightsEditor's Pick

Pavilion Billboard & Its Five Fab Brands In KL!

By Vanessa Lim
14 February, 2024
3 Mins read
These 2023 pieces are mayhaps old news, but their concepts are nevertheless dynamic! From dominating Korean artists as multinational brand ambassadors, to…
Campaign Spotlights

The Edible Billboard That Redefines Diet Culture

By Arrisa Zaini
13 February, 2024
1 Mins read
In a bold move on December 17 and 18, Plenity turned heads with an unprecedented marketing stunt: the Edible Billboard. Here’s the…
oOH Guides

Billboard Tips: Keep It Short And Sweet!

By Vanessa Lim
7 February, 2024
2 Mins read
What’s the one phrase that’s stuck to you? A stranger’s saying, a fine quote, maybe that one liner of a song. Although…
oOH Guides

The Mind-Blowing World Of 3D Project Mapping

By Arrisa Zaini
6 February, 2024
1 Mins read
Unlike traditional advertising methods, which rely on static images and text, 3D project mapping utilizes advanced software to project dynamic visuals onto…
Page 3 of 6«12345...»Last »
  • A knowledge base that offers insights, values, and guides on absolute Out-of-Home in Malaysia and worldwide.

  • Categories

    • Campaign Spotlights
    • Editor’s Pick
    • oOH Media Tech
    • oOH Guides
    • oOH Highlights
    • Marketing Insights
  • Outdoor Solutions

    Search Media

    Static Billboard

    Digital Billboard

    Indoor Media

    Transit Ads Space

Powered by Firstboard - Trusted Partner In Outdoor Advertising

  • Sign in

Forgot your password?

Lost your password? Please enter your email address. You will receive mail with link to set new password.

Back to login

Level Up Your OOH Game Now!

Subscribe to our newsletter.

Name
Email address