Did you know digital billboards are much more flexible than static ones? It’s one of the reasons why advertisers opt for digital…
Outdoor ads used to be pretty boring – just big pictures stuck on a board. But things have changed. As much as…
Out-of-home (OOH) advertising has transformed with the rise of digital screens, but what makes it truly shine is the power of user…
The way we see advertising outdoors is changing. While the overall outdoor advertising industry isn’t expected to see explosive growth this year,…
2024's Outdoor Advertising Trends To Look Forward To: The Fantastic Five!
By Vanessa Lim and Arrisa Zaini
5 Mins read
There seems to be a trend in everything nowadays, from food to fashion, songs to shows; well, in this article it addresses…
It’s a happening in Malaysia since before, the breaking news of electric vehicle— EV charging in Malaysia! Be it for a sustainable…
In this prime and present age, Artificial Intelligence is utilised in a bucket of matters. Agriculture to automotives, businesses to education, along…
These 2023 pieces are mayhaps old news, but their concepts are nevertheless dynamic! From dominating Korean artists as multinational brand ambassadors, to…
In a bid to revolutionise digital out-of-home (DOOH) advertising in Malaysia, Big Tree, a prominent player in the advertising industry, has embarked…