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Browsing tag

DOOH

Editor's Pick

Klang Valley Area Outdoor Advertising: The Power Of Walkable Cities

By Nur Aishah
17 September, 2024
3 Mins read
oOH Guides

How to Buy Digital Billboard Ad Space in Malaysia

By Nur Aishah
5 September, 2024
3 Mins read
Did you know digital billboards are much more flexible than static ones? It’s one of the reasons why advertisers opt for digital…
oOH Highlights

The Impacts Of Technology In OOH Advertising

By Arrisa Zaini
2 August, 2024
1 Mins read
Outdoor ads used to be pretty boring – just big pictures stuck on a board. But things have changed. As much as…
Editor's Pick

Is User Generated Content In OOH Relevant?

By Arrisa Zaini
22 July, 2024
1 Mins read
Out-of-home (OOH) advertising has transformed with the rise of digital screens, but what makes it truly shine is the power of user…
oOH Highlights

OOH Advertising Malaysia Expects Gradual Growth In 2024

By Arrisa Zaini
7 June, 2024
2 Mins read
The way we see advertising outdoors is changing. While the overall outdoor advertising industry isn’t expected to see explosive growth this year,…
Editor's PickoOH Guides

2024's Outdoor Advertising Trends To Look Forward To: The Fantastic Five!

By Vanessa Lim and Arrisa Zaini
2 May, 2024
5 Mins read
There seems to be a trend in everything nowadays, from food to fashion, songs to shows; well, in this article it addresses…
Editor's PickoOH Media Tech

Is DOOH Advertising & EV Charging In Malaysia A Thing Now?

By Vanessa Lim
19 March, 2024
4 Mins read
It’s a happening in Malaysia since before, the breaking news of electric vehicle— EV charging in Malaysia! Be it for a sustainable…
oOH Media Tech

The Rise Of AI In DOOH Campaign In Advertising!

By Vanessa Lim
18 March, 2024
3 Mins read
In this prime and present age, Artificial Intelligence is utilised in a bucket of matters. Agriculture to automotives, businesses to education, along…
Campaign SpotlightsEditor's Pick

Pavilion Billboard & Its Five Fab Brands In KL!

By Vanessa Lim
14 February, 2024
3 Mins read
These 2023 pieces are mayhaps old news, but their concepts are nevertheless dynamic! From dominating Korean artists as multinational brand ambassadors, to…
oOH Highlights

Big Tree Elevates DOOH Advertising In Malaysia Through Partnership

By Arrisa Zaini
6 February, 2024
1 Mins read
In a bid to revolutionise digital out-of-home (DOOH) advertising in Malaysia, Big Tree, a prominent player in the advertising industry, has embarked…
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