In today’s digital age, consumers are bombarded with advertisements from all directions. To cut through the noise and connect with their audience…
Innovative Advertising: Leveraging Street Art In Malaysia For Brand Visibility
By Nur Aishah
2 Mins read
Street art is one of those things that brighten our cities. Urban landscapes are ever-changing, and street art in Malaysia is one…
Building wraps, also known as building skins or building murals, are large-format graphics applied to the exterior of a building. Essentially, it’s…
Outdoor ads used to be pretty boring – just big pictures stuck on a board. But things have changed. As much as…
Grabbing attention can be tough today. But what if you could make people crave your delicious food with just a glance? Believe…
Ever scrolled past countless ads on your phone, barely registering a single one? That’s the struggle e-commerce brands face in today’s digital…
OOH Relevance: Why Out-of-Home Advertising Still Wins Big For Movies & Shows
By Arrisa Zaini
2 Mins read
We’re bombarded by ads everywhere – phones, laptops, even on our commutes. Yet, for movies and series, a classic advertising method reigns…
Lights, Camera, OOH: Captivating Audiences In The Malaysian Entertainment Industry
By Arrisa Zaini
2 Mins read
The Malaysian entertainment industry is a vibrant tapestry of music, film, television, and theater. It can be easy to overlook the power…
The way we see advertising outdoors is changing. While the overall outdoor advertising industry isn’t expected to see explosive growth this year,…
