Elevators have become indispensable features in modern buildings, particularly in shopping malls and office complexes. Serving as vital conduits for vertical transportation,…
Outdoor advertising continues to be a powerful tool for marketers seeking to reach a wide audience. However, measuring outdoor advertising effectiveness presents…
Talent acquisition, often simply called “recruitment,” is the process of identifying, attracting, and selecting qualified individuals to fill job vacancies within an…
When you come across a funny ads from other country, you must’ve wondered why is Malaysia not doing that too. This article…
According to a recent survey conducted by Firstboard, a notable trend among SMEs reveals a reluctance or disinterest in embracing OOH advertising,…
The out-of-home (OOH) sector has long been hailed as a stalwart, capturing attention and creating brand awareness through billboards, transit ads, and…
These 2023 pieces are mayhaps old news, but their concepts are nevertheless dynamic! From dominating Korean artists as multinational brand ambassadors, to…
In a bold move on December 17 and 18, Plenity turned heads with an unprecedented marketing stunt: the Edible Billboard. Here’s the…
Ever heard about hyperlocal advertising? Well, elated to inform that you have come to the right place! Let’s walk into the dynamic…
