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124 posts

Arrisa Zaini

About author
here for a good time.
Articles
    oOH Guides

    OOH Relevance: Why Out-of-Home Advertising Still Wins Big For Movies & Shows

    By Arrisa Zaini
    16 July, 2024
    2 Mins read
    oOH Guides

    Lights, Camera, OOH: Captivating Audiences In The Malaysian Entertainment Industry

    By Arrisa Zaini
    12 July, 2024
    2 Mins read
    The Malaysian entertainment industry is a vibrant tapestry of music, film, television, and theater. It can be easy to overlook the power…
    Marketing Insights

    The Marketing Magic Behind ZUS Coffee's Matcha Macam Series

    By Arrisa Zaini
    9 July, 2024
    2 Mins read
    ZUS Coffee Matcha Macam series has taken the beverage market by storm. But what’s the secret behind its success? Let’s delve into…
    Campaign Spotlights

    Isterix: The Marketing Campaign That Sparks Controversy

    By Arrisa Zaini
    5 July, 2024
    1 Mins read
    Neelofa, a prominent Malaysian entrepreneur, recently found herself at the center of a marketing controversy. Her involvement with the health supplement Isterix,…
    oOH Highlights

    "Jom, Teka Peribahasa!" By Big Tree Makes Learning Fun

    By Arrisa Zaini
    4 July, 2024
    1 Mins read
    Looking up from your phone at a bus stop, you see a flash of something familiar. But wait, it’s not just an…
    Campaign Spotlights

    Neuter Your Ex? Malaysia's Purrfectly Hilarious Way To Help Animals

    By Arrisa Zaini
    3 July, 2024
    1 Mins read
    Looking for a unique way to get back at your ex while helping animals in need? Look no further than the “Neuter…
    oOH Guides

    Media Collaboration: The Power Of Two (Or More!)

    By Arrisa Zaini
    26 June, 2024
    1 Mins read
    Out-of-Home (OOH) advertising remains a powerful tool to reach a broad audience. But in today’s fast-growing pace in marketing, how can brands…
    Marketing Insights

    The Super Bowl Ads To Remember: Touchdown Your Marketing Campaign Ideas

    By Arrisa Zaini
    19 June, 2024
    2 Mins read
    The Super Bowl isn’t just about touchdowns and halftime shows. It’s a battleground for commercials, too! Over the years, some Super Bowl…
    Editor's PickoOH Guides

    Digital Boosts Outdoor Ads: Are They The Best Combo?

    By Arrisa Zaini
    18 June, 2024
    2 Mins read
    Ever driven past a giant billboard and thought, “There has to be more about this outdoor ads”? Well, there is! Integrating digital…
    Marketing Insights

    How Darlie Malaysia Brings People Closer With A Smile

    By Arrisa Zaini
    18 June, 2024
    2 Mins read
    Get ready to smile more! Darlie, the legendary oral care brand you know and love, has a new message: “Closer with a…
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