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Marketing Insights

Cadbury Advertising: "For You, I Would" Campaign Is A Sweet Success

By Arrisa Zaini
30 August, 2024
1 Mins read
oOH Guides

Your Secret Weapon For E-Commerce In OOH Success

By Arrisa Zaini
17 July, 2024
2 Mins read
Ever scrolled past countless ads on your phone, barely registering a single one? That’s the struggle e-commerce brands face in today’s digital…
Campaign Spotlights

Neuter Your Ex? Malaysia's Purrfectly Hilarious Way To Help Animals

By Arrisa Zaini
3 July, 2024
1 Mins read
Looking for a unique way to get back at your ex while helping animals in need? Look no further than the “Neuter…
Editor's PickoOH Guides

Digital Boosts Outdoor Ads: Are They The Best Combo?

By Arrisa Zaini
18 June, 2024
2 Mins read
Ever driven past a giant billboard and thought, “There has to be more about this outdoor ads”? Well, there is! Integrating digital…
oOH Guides

Why OOH: Your Social Media Engagement Booster

By Arrisa Zaini
22 February, 2024
2 Mins read
“Why OOH?” you may ask. In the relentless digital age where every brand vies for a slice of the online spotlight, mastering…
Marketing Insights

3 Digital Marketing Channels With High ROI Optimisation

By Arrisa Zaini
21 February, 2024
2 Mins read
In the ever-evolving landscape of digital marketing, businesses are constantly seeking the most effective channels to invest their resources. With a plethora…
oOH Guides

Celebrity Endorsement In Outdoor Advertisement

By Arrisa Zaini
15 February, 2024
2 Mins read
In today’s digital age, the lines between online and offline marketing are becoming increasingly blurred. As brands strive to capture the attention…
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