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Browsing tag

Malaysia

oOH Guides

The Ultimate OOH Guide You Need: Outdoor Advertising Malaysia!

By Vanessa Lim and Arrisa Zaini
8 May, 2024
2 Mins read
Editor's PickoOH Guides

2024's Outdoor Advertising Trends To Look Forward To: The Fantastic Five!

By Vanessa Lim and Arrisa Zaini
2 May, 2024
5 Mins read
There seems to be a trend in everything nowadays, from food to fashion, songs to shows; well, in this article it addresses…
Editor's Pick

Is Programmatic Digital Out Of Home (pDOOH) Practical?

By Vanessa Lim and Durga Devi
29 April, 2024
3 Mins read
PDOOH is skyrocketing in this present era, but a better question is if it’s practical to be performed? PDOOH— Programmatic Digital Out…
oOH Guides

Street Furniture Advertising And Its Top Pros & Cons!

By Vanessa Lim and Durga Devi
24 April, 2024
3 Mins read
Street furniture advertising is a pivotal part to balancing out the urban spaces of Malaysia, with a pop of your signature shade…
oOH Guides

The 6 Major Advertising Media Types You Need To Know!

By Vanessa Lim and Arrisa Zaini
17 April, 2024
2 Mins read
To showcase your brand, what as well as which advertising media types is a confident choice? Indeed, there is a myriad of…
oOH Guides

Street Furniture Advertising Is A Thing In Malaysia?

By Vanessa Lim and Durga Devi
15 April, 2024
4 Mins read
Tackling the title at hand, you may have been stumbling upon street furniture advertising— in Malaysia, no less! Perchance, it didn’t occur…
Campaign Spotlights

Sambal Strawberry?! The Exclusive OOH Campaign Of Abang Strawberry!

By Vanessa Lim
6 March, 2024
3 Mins read
Founded since 2014, this triune business of Abang Strawberry as a café, restaurant as well as a farm situates in Taman Sedia,…
Marketing Insights

Local Integration In Your Coffee Cup By ZUS Coffee

By Arrisa Zaini
21 February, 2024
2 Mins read
ZUS Coffee has opted to leverage local integration in to address the ongoing debate surrounding its origins. In a groundbreaking move, ZUS…
Editor's Pick

OOH Advertising Trends: The 'New Normal'

By Arrisa Zaini
20 February, 2024
2 Mins read
In the wake of unprecedented global shifts, the OOH advertising trends have been undergoing a profound transformation. As businesses adapt to the…
oOH Highlights

The Outdoor Advertising Association Malaysia

By Arrisa Zaini
19 February, 2024
2 Mins read
The Outdoor Advertising Association Malaysia (OAAM) stands as a cornerstone in the realm of advertising within the country. Established to foster collaboration…
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